How Much Does it Cost to Build a Website in Australia?4 min read

Liquid Digital May 8, 2023
Website Bulding Cost

Building a website can be an exciting venture for business owners and online entrepreneurs. From the creative design to the content that is shared, a business website helps to establish your online presence and reach more customers. Before diving into a selection of top-notch website builders, you’ll want to know the answer to one important question – how much does it cost to build a website?

As with any project, the final cost will vary depending on the scope of your website, but some key factors will influence the overall price tag. Gaining insight into the major elements that will shape the cost of your website is essential.

You’ll want to look at website builder prices, the web design agency you consult with, and in the long run, website maintenance cost.

It’s crucial to understand why they are so significant and uncover approximately how much it would cost to build your own website.

Cost website build

What Factors Impact the Cost to Build a Website?

The cost of building a website with website designers will depend on a range of important and different factors. These factors may include:

The Complexity of the Website Design

Depending on the features you need for your website, the cost can increase or decrease. For example, a web designer will charge less for a website lacking animation or hover effects on its call-to-action (CTA) buttons than for one with dynamic animations and hover effects.

Hosting and Domain

Depending on who you choose to host your website, the overall cost can change. Highly sought-after domain names come at higher hosting costs, and you need to know how long your subscription for the given domain will last. In addition, hosting services provider packages and domain registrations all come into play when deciding how best to host your new website.

Content Creation

As you plan your content, consider how far down the rabbit hole of micro-copy you want to go. Crafting titles, banners and inner text that are engaging can boost user action – will this be part of your strategy for web development?

The art of content writing is vast, and there are three distinct types: informational to create awareness, engaging to delight website visitors, and micro-copies to convert customers. The goals you set for yourself will determine the expense of website development.

Security and Safety

Security certificates such as TLS certificates and SSL certificates are essential when it comes to protecting your website from malicious attacks. In some cases, this security cost can be waived, but you will still want to ensure your website is safe for users that visit.

Search Engine Optimization (SEO)

For a website to be seen and found on search engines, you’ll need to integrate SEO into your website-building budget. Creating a successful advertisement or two will drive traffic and lead to conversions, which requires an investment in organic search engine optimization services.

Cost of building a website

Estimated Costs for Building a Website in Australia

Now that we have covered the main factors that influence website build costs, let’s look at an approximate range of what you can expect to pay. The cost of website design in Australia can range from $5,000 to over $10,000 depending on a variety of factors such as type and design quality. If you’re developing an eCommerce website, website build costs are between $8,000 – $20,000. It’s also important to consider SEO optimization when calculating the total cost of your project.

Still wondering exactly how much a website costs in Australia? Here’s a breakdown of various types of websites and what you can expect to pay:

Simple 7- to 10-page website: $2,500 to $10,000+

Selecting this option of static website design will result in around $2,500 minimum in website build costs. This option is good for any business that primarily operates through word-of-mouth but still requires an online presence. However, if you want to make any changes to the website in the future, they must be requested from the management company and this service is charged separately.

For a cost of $5,000 or more, however, you can create a content management system-based website and have the ability to modify its contents at any time.

Custom 7- to 10-page website: $5,000 to $25,000+

Crafting custom pages from the ground up with enhanced branding, functionality, calls-to-action and mobile compatibility significantly influences your budget. Additionally, CMS integration should be taken into account when calculating cost. These are some of the factors to keep in mind when considering how much it costs to build a website in Australia.

eCommerce website: $15,000 to $200,000+

The cost of constructing a website for eCommerce or digital marketing in Australia is immense, ranging from a minimum of $15,000 to over $200K+. This wide range in price depends on the complexity and scope of what you need from the web developer. The amount of money it costs to create an online store is influenced by numerous aspects, such as the number of items for sale, design excellence, platform selection, SEO optimization, and beyond.

Enterprise-level website: $20,000 to $250,000+

Enterprise or business-grade websites usually require more strategy and planning, brand alignment, and custom design and specific features. Often coupled with deeper data analytics and system integration, enterprise-grade websites generally range from $20,000 to over $250K+. This wide range in price depends on the complexity and scope of what you need from the web, digital, and marketing teams.