The Power of Brand Essence and How to Make It Work For You
If you’re trying to build a thriving brand that resonates with your target audience, it’s important to understand the power…
Guide to the Brand Pyramid Marketing Tool: Understanding Your Brand Structure
A brand pyramid serves as a visual marketing tool, showcasing essential elements of a brand’s market positioning. Its primary purpose…
The UX Audit: A Must-Have for User-Centric Business Growth and Success
Have you heard of a user experience audit (UX audit)? Imagine you run a popular online store, drawing potential customers…
Rev Up Your Website Speed: Essential Strategies for Site Speed Optimisation
In such a digitally dominated era, having a fast-loading website isn’t something you can compromise on if you want to…
What Are The New Australian .au domains
If you want to make a splash in the Australian market, you need to get familiar with .au domains. Whether…
The Role of Brand Essence in Building a Brand Legacy
Want to know the secret behind successful brands? It’s all about their “essence” – a distilled version of their reputation…
Understanding Sanity Check: How It Can Help Your Business Stay on Track
A sanity check can be a valuable asset when it comes to successful projects. But what exactly is a sanity…
Off-Page SEO Techniques to Maximize Your Online Visibility
Despite the frequent shifts in Google’s algorithm, off-page optimization still notably impacts website rankings. This is because it can drastically…
PPC Management: Maximise ROI with Google AdWords & Other Strategies
Are you looking to manage your pay-per-click advertising more effectively? PPC management is a critical skill for businesses wanting to…
How Much Does it Cost to Build a Website in Australia?
Building a website can be an exciting venture for business owners and online entrepreneurs. From the creative design to the…
How Much Do YouTube Ads Cost?
YouTube is a groundbreaking platform with an audience of over two billion monthly users spanning the globe. It is currently…
How To Write a Business Report Like a Pro
Business reports can be a valuable tool for decision-making, which is why they must be meticulously planned and structured to…
The Role of Artificial Intelligence in Digital Marketing
Artificial Intelligence (AI) is rapidly becoming the fastest-growing technology, but only recently have businesses realised their potential in marketing. AI…
How to Write a Business Proposal: A Comprehensive Guide
Writing a business proposal can seem like an intimidating task, especially if you’re trying to start or grow your own…
Maximize Your Google Ads Results: A Comprehensive Beginner’s Guide to Search & Display Ads
Google Ads (formerly known as Google Adwords) is a powerful tool for digital marketing professionals who want to drive more…
Google Search Ads vs Display Ads – Know the Difference
As a business owner in today’s fast-paced digital landscape, it’s crucial to have a strong online presence and stand out…
Unlock Your Potential with Professional Google Ads Management
Google Ads have the potential to revolutionize your digital marketing campaign. However, managing and optimizing a successful Google Ads campaign…
Google Ads Agency Australia | Liquid Digital
Discover why Liquid Digital stands out as the premier Google Ads agency in Sydney, Melbourne, and Australia-wide. Learn how leveraging…
Agency vs In-House Marketing: What’s Best for Your Company?
5 Ways to Know If You Should Use an Agency or Do Marketing In-House When determining the best approach…
What Is Open Graph Protocol & How You Can Use It
Creating social buzz and engaging website visitors is an important part of a successful digital marketing strategy. One key element…
The Complete Guide to Creating a Brand Positioning Strategy
Positioning your product successfully can make the difference between success and failure in the marketplace. Whether you’re trying to succeed…
Sales Funnel Example & Guide – How to Convert Insane Numbers
Are you searching for a sales funnel example to learn from in order to maximize your sales process? Developing a…
How to Create a Successful Digital Business Plan in 2023
Developing an effective digital business plan is critical for achieving digital transformation for any business. Whether your venture is large…
Google Analytics GA4 vs UA – Comparing the Key Differences
We all know that Google Analytics helps with tracking and analysing key metrics of your website. With its latest release,…
5 Inspirational Brand Purpose Examples
Do you know why your company or brand exists? Sure, you want to make money. But in today’s world of…
How to Set Effective Marketing Goals for Your Business
Setting Marketing Goals: Tips & Examples As a business owner or marketer, it’s important to set clear and achievable marketing…
How to Create Professional Ebooks with Canva
How to Write an eBook & Promote it Online Are you looking to add an ebook to your online…
Top Content Creation Tools for Social Media
Top 5 Content Creation Tools As a business owner or marketer, you know that content is king when it…
5 Digital Marketing Examples from Top Brands
5 Digital Marketing Examples Done Right Digital marketing covers various strategies and tactics, from social media campaigns to email…
7 Stages of a Sales Funnel
How to use a Sales Funnel Template to Guide Your Customers Towards Purchase. Sales Funnel has become a popular marketing…
6 Reasons to Hire a Marketing Agency – Sydney
Should you Boost lead generation and digital marketing strategies by using marketing agency expertise? Whether you’re a small business owner,…
Best Digital Marketing Campaigns to Use as Inspiration
A successful digital marketing campaign can yield a long-lasting, positive connection between your brand and your whole user base, and…
Digital Presence – What Is It and Why Does Your Business Need It?
Driving a strong online brand through consistency and mobile optimisation to guide new customers to your business. We live in…
New Product Launch Strategy
Launching a new product is far from easy, but many individuals and companies find that having the right new product…
Dashboard Design – Transforming Data into Business Intelligence
Whether it’s a one-man show, a small team, or a huge organization, a business intelligence dashboard with the right dashboard…
Mobile Form Design Best Practices – Getting Form Design Right
With more and more users moving to mobile browsing and apps, it’s now more important than ever to create forms…
Corporate Branding – What It Is And Why You Want to Do It Right
You’d be surprised at how many company owners and teams think the only things important to corporate branding are a…
Competitive Landscape – Beating Both the Direct and Indirect Competition
There is no denying that in today’s world, there is a strong competitive landscape that a lot of brand and…
Digital Marketing Consultant – What Are They and What Do They Do?
Today’s digital marketing landscape is one that’s increasingly difficult to get through. You are optimizing your pages and content for…
How to nurture and grow your business online through your digital ecosystem
Your prospects experience when they use your applications, visit your websites and interact with your business online, will influence how…
How Companies Should Approach the Customer Journey in the Digital Age
In the last decade, where we shop, how we make purchasing decisions and how we engage with brands went from…
Is customer experience important in digital?
Creating a great customer experience should be at the heart of everything you do in business. In digital forums and…
GDPR: Is Your company ready?
Data privacy is a right everyone is entitled to. Businesses need to be aware of their responsibilities and the risks associated…
Is digital a threat or opportunity to your business?
New digital ecosystems are emerging in many traditional industries. This can be a threat to your business. Or a real…
Supporting Cancer Council in 2021
This year Mike from Liquid Digital will be participating in The Shitbox Rally to raise money for the Cancer Council…
Why email marketing important for your brand
Newsletters are one of marketing’s oldest tools, yet are still used heavily in campaigns today – like email marketing. With…
How to survive the global shift to digital
Here’s our guide to building a powerful digital presence for your business. Once you’ve read this, you’ll understand why companies…
Law firm marketing – a complete digital strategy
Clients look for legal advice online before they choose a law firm. Building a strong digital ecosystem as part of…
Your customers are impatient online, don’t make them wait
The web has just got faster, thanks to the latest version of HTTP HTTP/2 is the biggest upgrade since 1999…
Liquid Digital is supporting the Cancer Council of NSW
Our director Mike is helping raise money for the cancer council by participating in this year’s Mystery Box Rally! What…